Scroll through Landing and you'll see playful, irreverent, and even otherworldly vision boards from users showcasing everything from New Year's resolutions to their dream wedding with musician Harry Styles. The site had banked on millennials' propensity to curate their ideal lunches, outfits, and even lives. Pinterest, the virtual pinboard site that launched seven years earlier, had debuted on the stock market that April at a $10 billion valuation. "We always really cared about this idea of empowering creativity," Buckingham said, "and this idea that creativity is not something you're born with or not, but is something that can be encouraged." When they graduated in 2019, they used their collective mental power to launch a new social media platform. Stanford business school classmates Miri Buckland and Ellie Buckingham joke that they're like the right and left sides of the brain. Account icon An icon in the shape of a person's head and shoulders.
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